Modules:

Module 1: IP Fundamentals & Strategy

• Overview of patent, trademark, copyright, trade secret
• IP management in business context
• Portfolio building and valuation
• Strategic alignment of IP and business goals
• Case study: Drafting an IP strategy for a startup

Module 2: Patent Law & Prosecution

• Patentability criteria and drafting
• Filing processes (local vs PCT)
• Patent prosecution management
• Patent landscaping and freedom to operate
• Case study: Handling a claim rejection in key jurisdiction

Module 3: Trademark & Brand Protection

• Trademark search and registration
• Policing and brand monitoring
• Opposition, cancellation, and coexistence
• Digital brand protection techniques
• Case study: Online marketplace trademark infringement issue

Module 4: Copyright & Licensing

• Rights scope and exceptions
• Licensing models and royalties
• Software law and open-source impact
• Collective rights management
• Case study: Drafting a music synchronization license

Module 5: Trade Secrets & Confidential Information

• Trade secret definition and protection
• NDAs and employee agreements
• Misappropriation actions and remedies
• Internal best practices
• Case study: Suing for trade secret theft by ex-employee

Module 6: IP Enforcement & Litigation

• Enforcement paths: civil, criminal, administrative
• Injunctions, damages, border measures
• Evidence gathering and expert witnesses
• Cross-border enforcement issues
• Case study: Customs seizure of infringing goods

Module 7: ADR & Settlements

• Mediation, arbitration, expert determination
• Licensing negotiation frameworks
• Structuring settlements with IP clauses
• Managing global disputes
• Case study: Arbitration over expired patent royalty dispute

Module 8: Digital IP & E-Commerce

• DMCA and takedown regimes
• Online marketplace enforcement
• AI-generated content/IP questions
• Platforms’ liability
• Case study: Enforcing copyright on a streaming platform

Module 9: International IP & Treaty Obligations

• TRIPS, Madrid & Hague systems
• IP in FTAs
• Paris Convention priority rights
• Compliance with national IP offices
• Case study: Expanding brand into multiple jurisdictions

Module 10: Emerging IP Trends & Risk Management

• IP in biotech and software
• Patent pools, standard-essential patents
• IP audits in M&A
• ESG and ethical IP considerations
• Case study: Managing IP issues in AI startup acquisition