Introduction

This training program is designed to equip participants with the skills to create a wide range of branded visual content, from animated videos to static carousel posts.

Designed for beginners and small business owners, the course covers design fundamentals, Canva tools, and step-by-step poster creation for polished, ready-to-share visuals.

Duration

5 days

What You Will Learn

• Developing both professional animated videos and static designs, like carousel posts
• Applying branding and optimizing your work for different social media platforms
• Editing tools: trimming, layering, animating, and timing
• Using audio (music, narration, sound effects) effectively
• Storyboarding and scripting for short videos
• Working with templates and brand kits

Who Should Attend

This course is ideal for:

• Freelancers, marketers, and small-business owners creating promotional material
• Educators and students designing flyers and display boards
• Beginners seeking practical, rapid design learning

Learning Outcomes

By the end of the course, participants will be able to:

• Confidently navigate Canva's interface, design with templates, and incorporate brand elements.
• Master the creation of professional and eye-catching carousel and poster designs for platforms like Instagram and LinkedIn.
• Create compelling video content by applying animations, transitions, and audio, and learn how to use Canva's AI tools.
• Optimize designs for different social media platforms to maximize engagement.

Training Approaches

• Instructor-led training (ILT)
• Hands-on sessions
• Demonstration-based learning
• Project-based learning (PBL)
• Guided template customization
• Collaborative learning
• Step-by-step design walkthroughs
• Question & answer (Q&A) sessions

Course Requirements

• A laptop or desktop computer
• Stable internet connection
• Basic familiarity with using a browser and navigating websites
• Access to a Canva account (free or Pro – Pro not required, but beneficial)